Blog

Case Study Series - ‘Pinkie’: Challenging Masculine Social Norms on NSW Roads (Transport for NSW)

9 August 2013NSW Department of Premier & Cabinet

The objective was to change the attitudes and behaviours of all speeding drivers, in particular young males, to increase road safety.

Case Study Series - ‘Best Intentions’: Targeting Smokers to Promote Quitting (Cancer Institute NSW)

9 August 2013NSW Department of Premier & Cabinet

Tobacco smoking is the largest cause of preventable death and disease in Australia. It increases the risk of cancer, as well as various heart and lung diseases, and is estimated to cause over 6,600 deaths in NSW alone each year. One in two lifetime smokers will die from their habit, with a third of those deaths occurring in middle age.

Case Study Series - ‘Home Power Savings Program’: Saving Energy in Low Income Households (Office of Environment and Heritage)

8 August 2013NSW Department of Premier & Cabinet

The key policy issue underpinning the Home Power Savings Program is the social impact of the rising cost of electricity on low-income households in NSW.

Case Study Series - ‘Dark Side of Tanning’: Advertising to Change Tanning Attitudes and Behaviours (Cancer Institute NSW)

7 August 2013NSW Department of Premier & Cabinet

The objective was to reduce overexposure to ultraviolet radiation and promote greater use of sun protection behaviours through a public mass media campaign.

Service NSW: Making Customer Service Improvements across NSW

21 February 2013NSW Department of Premier & Cabinet

Designed with the customer in mind and launched in July this year, Service NSW is providing customer service improvements across NSW. Service NSW Deputy CEO Steve Griffin explains the concept behind Service NSW and how it is listening to customers and adapting services.