How to encourage young people to wear face masks

How to encourage young people to wear face masks

25 January 2021

We increased the likelihood for young people to voluntarily wear a mask, using an animation campaign on social media that appealed to ego and a positive self-image. Face masks recently became mandated in New South Wales in public venues that are indoors. However, the NSW Government also encourages (but does not mandate) mask use in other settings, where physical distancing may not be possible. Our findings can be used to promote mask-use in these cases, where face masks are still optional.

Highlights from the Community of Practice event – Spotlight on Health

22 March 2018NSW Department of Premier & Cabinet

The Behavioural Insights Unit’s Community of Practice (CoP) event on 4 December showcased the work on health that we’ve done in the past year with our partner organisations.

BIU meets with Dan Ariely

22 December 2017NSW Department of Premier & Cabinet

BIU met with Professor Dan Ariely during his recent visit to Sydney. Professor Ariely’s research interests intersect with BIU, particularly in the areas of health, finance and morality.

Fit Feb – we are the champions!

21 March 2016NSW Department of Premier & Cabinet

We are pleased to announce Team Australia won the 2016 international Fit Feb competition!

New report on results from our recent health trials

3 December 2015NSW Department of Premier & Cabinet

The Behavioural Insight Unit has released a new publication Spotlight on Health Results – Behavioural Insights Short Report. The report outlines the significant gains we have made in increasing hospital efficiency and health outcomes in NSW through our trials.

Behavioural Insights trials - one hit wonders or sustainable and scalable solutions?

21 April 2015NSW Department of Premier & Cabinet

Lessons in practical applications of BI from the health domain.

Dr Rory Gallagher: One Year On for Behavioural Insights in NSW

18 December 2013NSW Department of Premier & Cabinet

As we approach the end of 2013, it is a good opportunity to reflect on what has been achieved over the past year, and what lies ahead for the next 12 months. The headline message is that a there is a real sense of momentum growing behind the use of Behavioural Insights (BI) in the NSW public sector.

In the News: December 2013

10 December 2013NSW Department of Premier & Cabinet

In “Would You Hold the Mayo if the Receipt Suggested It?” Cass Sunstein (co-author of Nudge) writes about an interesting initiative developed by US company SmartReceipt to promote healthy food choices.

Case Study Series - ‘Between the Flags’: A Hospital Safety Net System to Save Lives (NSW Department of Health)

8 August 2013NSW Department of Premier & Cabinet

Unexpected deaths in hospitals are often preceded by warning signs, with up to 80% of cases having indicators of deterioration in the hours or days leading up to the death.